A strong personal brand is essential in today’s professional market, but it’s difficult to know where to start. Here are simple steps on how to build an effective brand to become an expert in your field. What do you think of when you hear the word...
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It’s a common problem. You plan your business development activities for the next quarter. You may discuss it internally with your partners or with your marketing colleagues or even with external parties. Everybody involved shows his and her commitment....
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I had an interesting business development reflection last week. I was participating in a networking event (one of my special SWITCH’s events I organize globally) with a group of entrepreneurs. During the dinner, we discussed global expansion strategies and one of the...
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This one thing is equal for both starting professionals as well as professionals that run their own practice for quite some time. Fatal mistakes that are frequently made, quite often, in the development of your practice. I know it first hand since I’ve personally made...
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It is not surprising to read that professional firms that developed and invested in their business development get better results and are generally more successful in attracting new opportunities and new potential clients. This finding was supported by many...
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Being a professional and building your professional practice is challenging. So many things to take care of..so limited time…. But no matter how busy you get, you can’t forget the most important aspect of your business — your clients. Their needs must be...
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